Farming Diversification Marketing

We start with your farm, what do you do now?

How can we use your current farming resources to create a complimentary diversification project for your Agri-business? What skills do you currently have? What new resources or skills would you need?

From this we help you to develop a detailed picture of your ideal customer and from there create a marketing strategy which will drive sales.

We help you to develop a marketing strategy which perfectly targets your ideal customer. Turning your diversification project into a success.

Marketing Consultancy Successes

We saved our client £15k in estate agency fees simply using social media marketing. 

Cornerstone’s most recent development is of 3 high-end bungalows in a local market town. Before work had even begun on site, we had been able to generate 12 strong leads for this site under the option of buying off-plan. Subject to these sales going to completion as we expect we will have saved Cornerstone approximately £15,000 in estate agent fees on this development alone.

Farming Diversification Marketing

We start with your farm, what do you do now?

How can we use your current farming resources to create a complimentary diversification project for your Agri-business? What skills do you currently have? What new resources or skills would you need?

From this we help you to develop a detailed picture of your ideal customer and from there create a marketing strategy which will drive sales.

We help you to develop a marketing strategy which perfectly targets your ideal customer. Turning your diversification project into a success.

Marketing Consultancy Successes

We saved our client £15k in estate agency fees simply using social media marketing. 

Cornerstone’s most recent development is of 3 high-end bungalows in a local market town. Before work had even begun on site, we had been able to generate 12 strong leads for this site under the option of buying off-plan. Subject to these sales going to completion as we expect we will have saved Cornerstone approximately £15,000 in estate agent fees on this development alone.

Marketing Consultancy Engagement

Our approach of no nonsense and expert advice has given our clients new found confidence, revitalising their love for their businesses.

By helping our Agri-business clients to find a diversification project which compliments their existing business, we help you to gain more control over your farm. Helping you to feel less stressed and more financially in control of your land.

We help our clients to develop a clear ideal customer which allows us to create a marketing strategy where they can connect directly with their ideal customer. Increasing sales and profit margins.

We offer a complete marketing service including all the elements to make your diversification project a success. From developing clear market and visibility research, to building an SEO friendly eCommerce website, and marketing directly to your ideal customer.

Marketing Consultancy Engagement

Our approach of no nonsense and expert advice has given our clients new found confidence, revitalising their love for their businesses.

By helping our Agri-business clients to find a diversification project which compliments their existing business, we help you to gain more control over your farm. Helping you to feel less stressed and more financially in control of your land.

We help our clients to develop a clear ideal customer which allows us to create a marketing strategy where they can connect directly with their ideal customer. Increasing sales and profit margins.

We offer a complete marketing service including all the elements to make your diversification project a success. From developing clear market and visibility research, to building an SEO friendly eCommerce website, and marketing directly to your ideal customer.

Bespoke Marketing Solution Case Study

As a small family farm making a sustainable income often involves a variety of revenue sources. By working closely with us we have been able to develop ideas for increased revenue and profit margins for this family business. The farm has historically produced hay and haylage for livestock and equine consumption. Therefore, we focused on this aspect of the business initially, looking to develop a farm brand which would resonate with local horse owners to attract new and higher value clients. 

Most horse owners purchase forage from farmers in an informal way with limited loyalty and a high focus on cost. However, few farms market their forage on social media in a formal and branded manner. This allowed us the opportunity to develop a brand image and promote the product to higher value clients while developing strong customer relationships. Hence reducing the impact of price swapping/matching. The plan will be to develop these services further to consider how we can market additional services to the current client base such as farm contracting services for land maintenance.   

Bespoke Marketing Solution Case Study

As a small family farm making a sustainable income often involves a variety of revenue sources. By working closely with us we have been able to develop ideas for increased revenue and profit margins for this family business. The farm has historically produced hay and haylage for livestock and equine consumption. Therefore, we focused on this aspect of the business initially, looking to develop a farm brand which would resonate with local horse owners to attract new and higher value clients. 

Most horse owners purchase forage from farmers in an informal way with limited loyalty and a high focus on cost. However, few farms market their forage on social media in a formal and branded manner. This allowed us the opportunity to develop a brand image and promote the product to higher value clients while developing strong customer relationships. Hence reducing the impact of price swapping/matching. The plan will be to develop these services further to consider how we can market additional services to the current client base such as farm contracting services for land maintenance.   

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We promise not to clog up your inbox, just the odd email with some helpful hints and top tips for your farm business, plus keep up to date with our new blogs, case studies and company news. 

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