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dairy diversification
Dairy Diversification options for dairy farms
December 29, 2021
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January 4, 2022

Farm Funding: Funding to help farming businesses innovate

December 30, 2021
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farm diversification

Farm Funding: Funding to help farming businesses innovate

Now more than ever it is imperative that farms innovate and invest, particularly with the loss of BPS. To aid in this there are a number of farm funding schemes currently on offer.

Innovation will play a critical role in addressing the challenges facing agriculture and horticulture in the coming years, from achieving net-zero through to increasing productivity, writes Andy Cureton, head of research and partnerships of UK Research and Innovation.

Earlier this year, Defra launched the new Farming Innovation Programme with the opening of three new research and development competitions in partnership with UK Research and Innovation (UKRI). Building on the UK’s strong track record in agri-innovation, we need to develop the new innovative technologies, processes and practices that will play a key role in helping farmers, growers and foresters become more productive whilst also improving the environment.

There is no silver bullet technology that will meet all these challenges – it will take a combination of innovations to overcome them. For example, sensing technologies combined with artificial intelligence will help us to target inputs where they are really needed, reducing both costs and risks to the environment.

Practices that lock up carbon could provide new business models by encouraging the drawing-down of carbon from other industries. Robotics and automation can help address labour shortages, and new genomic technologies could improve the resilience of crops and livestock to pests and diseases, helping to address welfare issues. These are just a few of the opportunities that innovation could provide.

If any of these new solutions are going to have a positive impact, they must be more widely adopted. So how to better encourage uptake?

The Farming Innovation Programme builds on previous R&D initiatives – including the UKRI Transforming Food Production Challenge, which has invested £90 million in transformative solutions to help the agriculture sector reach Net-Zero targets.

With the new Farming Innovation Programme, we want to encourage farmers, growers and foresters to collaborate with other businesses and researchers to accelerate the uptake of these new solutions by those that need them most.

The Farming Innovation Programme will support ambitious projects that will transform productivity and enhance environmental sustainability through three different funds, namely the ‘Industry-led R&D Partnerships Fund’ and the ‘Farming Futures R&D Fund’, both of which will be delivered by Innovate UK – the innovation arm of UKRI, and finally the ‘Projects to Accelerate Adoption Fund’.

What farm funding options are out there?

The Industry-led R&D Partnerships Fund will bring together agri-food businesses to develop solutions that will address major on farm challenges to productivity and environmental sustainability. Support for different types of projects is available, from the development of bold early-stage projects based on farmers’ ideas, through to later stage pre-commercial research and development. We recently launched a series of competitions in this fund, and in the Spring, there will be opportunities for Large R&D Partnership projects, which can last up to four years and cost between £3m – £5m.

The Farming Futures R&D Fund is aimed at encouraging agri-food businesses and researchers to focus on transformative solutions and address strategic and sector-wide challenges that impact productivity in the long-term. The first competition in this fund is due to open in early 2022 for transformative projects to provide solutions that reduce emissions in existing agricultural and horticultural practices. Projects can last up to four years and cost between £3m – £6m.

Finally, the Projects to Accelerate Adoption Fund will focus on immediate, on-farm productivity challenges. This might be through smaller-scale, farmer and grower-led projects to trial the on-farm viability of technologies, processes and practices. This fund is at an earlier stage of co-development and more information will be made available next year.

Whether you are a farmer, grower, or forester in England with an exciting idea that you’re looking to develop into a project; an established partnership of UK businesses looking to take the next step towards commercialising your innovative product; or a business from outside the sector with an idea that could prove to be a game-changer for farming in England, there are opportunities for you within the Farming Innovation Programme.

If you are planning a farm marketing strategy to promote your farm diversification then we would also recommend seeking support from marketing advisors, you can Check out our farm marketing strategy guide here, or you can book a consultation with us here.

Article taken from Farmer’s Guardian

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5 Instagram Reel ideas to market your artisan-spir
5 Instagram Reel ideas to market your artisan-spirit farm business

🍸 Why do we use [insert unusual ingredient] to make our [insert spirit]?
🍸 A tour of our distillery! What system do we use?
🍸 3 ways we are making our [insert spirit] carbon-neutral!
🍸 How do we make [insert spirit]? See our behind-the-scenes process!
🍸Cocktail Masterclass
🍸 Which spirit should I choose for my cocktail?

Do you use reels for your business?


Alternative meat products to add to your farm busi
Alternative meat products to add to your farm business - Charcuterie 

Charcuterie can be an excellent option for extending a product range as the products can be made from your existing meat supplies, or you could choose to team up with a local charcuterie business. 

Additionally, the shelf life of charcuterie products is often significantly longer than other meat-based products. Charcuterie also often uses less desirable parts of an animal, such as in the case of using cheaper cuts in salamis.


Instagram Reel ideas for your dairy diversificatio
Instagram Reel ideas for your dairy diversification

🧀 What happens to male calves on our farm?
🧀 A tour of our milking parlour! What system do we use?
🧀 Why do we use mob grazing for our cows? And what is it?
🧀 How do we make our ice cream? See our behind-the-scenes process!
🧀 Cheese tasting masterclass
🧀 Which cheese should I choose for my cheese board?
🧀Why should you buy milk from vending machines rather than from the supermarket?

 #cheese #britishcheese #dairy #dairyuk #britishdairy #milk #milkvendingmachine


8 farm diversification options for livestock farme
8 farm diversification options for livestock farmers

1. Milk vending machines – for dairy diversification
2. Crop mazes – for kid-friendly farm diversification
3. Shepherd Huts – the classic farm diversification
4. Glamping – the agritourism option
5. Ice cream – the tasty farm diversification
6. Storage containers – the commercial farm diversification
7. Clay pigeon shooting – for estate diversification
8. Growing truffles – the high-end farm diversification

If you are planning a farm marketing strategy to promote your farm diversification then we would also recommend you book a consultation with us.

 #lamb #hogget #beef #organicfarming #pork #rarebreed #highwelfaremeat #agrimarketing #backbritishfarming #farmdiversification #ukfarming  #farmmarketing #farmbusiness #agriculturemarketing #buybritish #organicfarming #agribranding #farmbusinessinnovationshow #farmlife #ruralpowerhouse #CountryLandandBusinessAssociation


Diversification idea – wool business!
Why choose a

Diversification idea - wool business!
Why choose a wool business?

A wool, yarn or fibre business can be an effective farm diversification for adding value to something that is often a by-product of the sheep farming sector. But there are also lots of other types of fibre to consider, from alpaca to plant-based fibres. Fibre businesses are useful for bringing in additional income on a smaller scale and tend to work well alongside a wider farm business strategy or even as a way to make money from your smallholding.

Fibre businesses can range from selling raw fleece through to spinning yarn and even dying yarns. 

Do you sell wool or fibre from your farm?

 #wool #yarn #knittinguk #felting #sheep #rarebreedsheep #britishwool #handspunyarn


How much would you need to sell to invest £600 pe
How much would you need to sell to invest £600 per month in your business? 

Is it 20 veg boxes? 2 glamping holidays? 100 bars of soap? 
How many new clients would we need to bring you?

With packages starting from as little as £200 and most under £675 per month, why not? 

#glamping #agrimarketing #backbritishfarming #farmdiversification #ukfarming #agribusiness #britishfarming #farmmarketing #farmbusiness #socialmediamarketing #contentmarketing #agriculturemarketing #devon #rurallife #rbst #agristudent #buylocal #supportfarmers #buybritish #shopsmall #dairy #organicfarming #agribranding #youngfarmers #farmbusinessinnovationshow #farmlife #thisfarminglife #ruralpowerhouse #CountryLandandBusinessAssociation


Video content for wool businesses needn’t be har
Video content for wool businesses needn’t be hard. Some ideas could include:

🐑 How is it made videos – show the processes within your business, such as spinning
🐑  Why do we do … – explain your practices and educate your audience
🐑  Product reveals – show your new products dressed and displayed in the best possible light
🐑  Before and after – show your goods before and after processes: from sheep to yarn,
🐑  Meet the team – show yourself or your team behind the business.


Want to transform your farm business?
Are you read

Want to transform your farm business?
Are you ready to take your agri-business to the next level?

Instalment option - 6 monthly instalments of £1250
One time payment - We offer a 10% discount making it just £6750

Find out more on our website - go to the link in bio

 #glamping #agrimarketing #backbritishfarming #farmdiversification #ukfarming #agribusiness #britishfarming #farmmarketing #farmbusiness #socialmediamarketing #contentmarketing #agriculturemarketing #devon #rurallife #rbst #agristudent #buylocal #supportfarmers #buybritish #shopsmall #dairy #organicfarming #agribranding #youngfarmers #farmbusinessinnovationshow #farmlife #thisfarminglife #ruralpowerhouse #CountryLandandBusinessAssociation
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